Reply To: Social Media Marketing

[Klas]

During the early phase, you could focus on building a CONNECTION with your followers.
Think about and determine your brand values, what drives you, and your brand’s story.
Also, what is your personal story behind your brand?

As a rule of thumb, it’s good to have 3 clear stories around your brand, that you can rotate on social media in different forms.

Then create content around your values. If you can create content around these, you will connect with people that have the same values, and it will be easier for you to introduce product awareness later on.