6-Week Apparel Brand Launch Accelerator

Build Your Foundation  |  Manage Your Business  |  Build Your Brand

Design Your Collection  |  Produce Your Garments  |  Sell Your Products

6-Week Course Starting August 17

Have you always wanted to start your own apparel brand?

Do you have a great brand idea, but don't know how to make it into a reality?

Do you want to have full creative freedom, get out of the 9 to 5 rut, and run a clothing business on your own terms?

Just imagine how proud you will feel seeing your garments on real people next year.

Imagine having an income, doing what you love, being creative and building your brand based on your values and beliefs.

If that sounds like you, we’ve got you covered!

Here’s why we created this course:

Back in 2009 both of us worked 9-5 jobs. We travelled extensively and every time we packed our bags we were frustrated with the amount of clothes to bring. We needed versatile products, that could be used in urban and outdoor environments. We wanted to create a clothing brand for our needs. 


We knew design, product development and tech but we had major gaps in branding, marketing and sales and most of all in how to run and manage a profitable business.


We Googled, we went to industry events but what gave us the progress leaps was talking to industry experts. People that had done what we were trying to do. We didn’t have to reinvent the wheel, we just had to implement tried, tested and proven frameworks that other entrepreneurs had done successfully. 


We have created this live course to give you the ENTIRE framework, so you can save time, know exactly what to do and avoid costly mistakes.

Introducing the:

6 Week Live Online Apparel Brand Launch Accelerator

- Learn how to successfully launch your clothing line.

The educational content will be “dripped” out – taught live every Monday of that week.

The sessions are 1,5h long plus Q&As to have your most pressing questions answered. 

You will be given templates, checklists and the tools needed to work through the course.   

Not just fashion

Apparel Entrepreneurship is for ALL apparel products, not just fashion. 

Activewear and Sportswear





and all other apparel products. We’ve even had a pole dancing wear brand in the membership:)

More than a just design, or just manufacturing

Why Apparel Entrepreneurship is called exactly that – Apparel ENTREPRENEURSHIP, is because starting and building an apparel brand is MORE than just a small tiny part like design.


You need to educate yourself to be the CEO of your brand.


You need to learn about running a profitable business, strategy, about online, social media, marketing, team building, sales, and ALL the other parts involved in building a brand. 


Apparel Entrepreneurship covers all aspects! It’s a ONE stop shop!

Taught by experts Ana & Klas Kristiansson

  • Our mission is to help entrepreneurs build profitable and purposeful apparel brands to positively impact heir own and their customers lives. 
  • We are the founders of the online educational platform Apparel Entrepreneurship.
  • We host the Apparel Entrepreneurship Podcast.
  • We are authors of the book Apparel Entrepreneurship – How To Successfully Start & Run A Clothing Brand.
  • We are running a technical apparel design agency since 12 years
  • We are apparel brand strategy consultants – design, brand, sustainability and innovation
  • We are the founders of Desinder.com, the online connecting platform for brands and freelance designers worldwide.

Ana’s Background

  • BFA in Fashion Design from Parsons School of Design in New York & Paris.
  • 20+ years experience from the apparel industry.
  • Designed and product developed award winning products for international outdoor brands.
  • Launched and run 2 own brands.
  • Educated and empowered several hundreds of apparel entrepreneurs to build successful apparel brands

Klas’s Background

  • MSc in Digital Communication from the Royal Institute of Technology Stockholm & ENST Paris.
  • 20+ years experience from working with sales, marketing, e-commerce, project management, and business development.
  • Launched and run 2 own brands.
  • Educated and empowered several hundreds of apparel entrepreneurs to build successful apparel brands

What you will learn:

Week 1

Build Your Foundation

You will learn how to build a solid foundation so you can run your brand efficiently, effectively, and without stress. 

You will learn how to best operate and run your business, how to determine your values and your brands why.

You will also learn how to deal with mental blocks to show up as the CEO you want to be, to succeed with your business.


Week 2

Manage Your Business

You will learn about financing options and how to best manage your finances.

You will also learn about how to nail your brand story, and how to best strategize your business.

You will learn how to write a business plan, including how to understand market opportunities and finding your unique point of view.


Week 3

Build Your Brand

You will learn how to build a strong brand. 

You will learn how to create a unique brand identity and about making your branding package

You will also learn how to figure out your target customer and how to nail your particular market niche.

You will also learn how to strategize your marketing.


Week 4

Design Your Collection

You will learn how to create your designs and collection, even if you don’t know how to draw.

You will focus on how to define and plan your collection and how to create a selling collection structure.

You will also learn all about tech packs, bill of materials, measurement lists, how to source materials, and how to strategically price your garments for profit


Week 5

Make Your Garments

You will learn how to find the right manufacturing and supplier partners

You will learn how to create & comment samples, and how to control and plan your bulk production.

You will learn how to make/produce your garments.


Week 6

Sell Your Products

You will learn how to successfully sell your garments and collection.

You will learn about different sales strategies and how to determine the one that suits your brand best.

You will learn how to create an optimal sales kit, how to work with orders, and how to master customer service.

You will also learn about opportunities by working with retailers, agents, and distributors.

Our promise to you is this:

This Course will guide you through our proven 6-step success blueprint on how to go from just an idea, to learning exactly what it takes to launch your own profitable apparel brand.


At the end of this course you will know how to turn your idea into a reality, and you will have the building blocks to run a sustainable business.

Who is this course right for?

This course is right for you if you have an apparel brand idea or concept and want to make that into a reality. You do not need to have prior industry experience. You will learn step by step how to create a unique design, product develop it, and get it into customers’ hands.

This course is also great for entrepreneurs in their startup phase that want to have a clear step-by-step framework for a successful launch.

What else do I need in order to finish the course? Tools or other tech?

To watch and consume the course, you will need to have a computer or tablet and a good internet connection. You will be emailed the link to each session beforehand. 

Most importantly – a notebook:)

How much time will the course take to complete?

The educational content will take ca 9 hours to consume (1,5h each session/every Monday).

But it’s the thinking, and working in between the sessions that will take time to put into action.

We suggest that you dedicate 1h per day or allocate at least 2 hours per week to have momentum and to have a continuous thought process and implementation time. 

What happens after the 6 weeks?

You will have access to the membership program for the total of 8 weeks.

Use the remaining 2 weeks to translate your knowledge into action and to use all the resources and tools available to work on your apparel brand.

If you want to continue inside the membership, you don’t have to do anything, you will continue with your monthly subscription of $99/month for however long you need to support and resources.

If you feel you are “done” after the course, you just cancel your subscription before the end of the 8 week period. 

The Course Is Presented in the Members' Club - Starting August 17


Find Clothing Manufacturers

Find Manufacturers

You can search and find manufacturers in our Database with 500+ companies worldwide.

Source Fabric

You can search and find fabric suppliers in our Database with 300+ companies worldwide.

Downloadable templates


Download business & product development Templates, Cheat Sheets, and Checklists.

Live Q&A

Live Q&A

Participate in Live Questions & Answers video calls.

Project Structure

Project Structure

You can follow the Step By Step Guide. We give you structure and take you through the process of starting & running an apparel brand.

Time Schedule

Time Schedule

We show you a Time Schedule for how you can start your apparel brand in 30 weeks.

Guides & Articles

Guides, articles, videos, & how-tos about apparel entrepreneurship.

Fashion community


You can read, communicate and find answers in the supported Community Forum. Connect with us and peers around the globe who are in a similar place as you.

Product Calculator

This calculator helps you to estimate your Wholesale Price, Retail Price, and your wanted Margin. It also helps you to estimate How Much It Will Cost to produce your wanted quantity, and What Your Profit Will Be depending on if you sell wholesale or direct to consumer.

Collection Calculator

Collection Calculator

This calculator helps you to estimate your Sample Costs, Production Cost, your wanted Margin, and FOB. It also helps you to estimate Potential Income, and Potential Profit depending on your target prices, production quantity, and margin.


That Can Only Be Found In The AE Membership

Value $2000+


Step 1

Build a solid foundation to run your brand efficiently and effectively.

Step 2

Manage your finances, team, story, and business strategy.

Step 3

Create a strong brand identity, find your target customer, and master your marketing strategy.

Step 4

Define your collection, design your styles, and source the right materials.

Step 5

Create patterns and samples. Find the right manufacturer, control quality & plan the bulk production.

Step 6

Determine your sales strategy, explore different sales channels, and succeed with your customer care.


I’ve been struggling with my clothing brand for some time.  After joining AE, I accomplished things in only one month I didn’t think was possible. I have saved so much time… and money. Now it feels as if I have a private mentor sitting right next to me, telling me exactly what to do. I highly recommend AE to everyone that wants to grow their clothing brand."
Sarah Foster
"Apparel Entrepreneurship is such a valuable asset to any clothing brand. Ana and Klas both have a wealth of experience from setting up their own brands which means that the advice, based on these experiences, is realistic and actionable. They provide useful resources to help brands learn about the elements required for running a clothing line, and the tools and templates offered here are extremely valuable as they are hard to find elsewhere. "
Charlie Pollard
"What Apparel Entrepreneurship has created is long overdue in this industry. Your experience and the content you create out of it is of very high value, not only for new starters but also for those that already deal within a running system, to better understand the full picture. It provides a nice guidance and source of help for those who do not have the relevant network to get proper information from."
Simone Meier
“ Super cool offer, very structured design, good general overview! I´m checking out the page regularly because it has become my bible :-)))) “
Doina Husiatynski
” Apparel Entrepreneurship’s focused pool of information, contacts, and templates is a service that I couldn’t get anywhere else. I am coming from another industry and for me, AE is both a crash course and a support system to make my development process both faster and more accurate. I’m also looking forward to seeing how the community grows and I expect that to be another source of valuable information and support as I’m preparing to launch and then grow my brand.“
Joonas Luotonen
” Starting my own brand seemed like a too big of a project for me to embark on. I didn’t know where to start, what questions to ask or where to turn. Ana and Klas at Apparel Entrepreneurship, helped me with everything! Their combined knowledge and experience is impressive. They set the tone for what was to come, they gave me guidance of where to start, from branding, marketing, hangtags, to neck and size labels, to patterns, fabric, and manufacturer hunting. They walked with me every step of the way and having them as a guide made the journey feel safer and they do push things forward. You’re never standing still and if I ever had any questions – they’re super quick to answer. The best part was that they are so passionate and invested in the work that they do. They genuinely care and they want you to succeed. “
Emine Güler
” I am a french entrepreneur. I knew nothing about the apparel business, when I bumped onto Apparel Entrepreneuship. Whaouh ! This is the perfect balance between knowledge, user-friendly tools, and community. I found it very useful to learn about the business and interact with pros. Hope they will keep growing to help the next apparel entrepreneurs. “
Thomas Blard
"Apparel Entrepreneurship helped me to finally start working with confidence on my brand. I did not know anything about how to start fashion brand etc. The amount of knowledge and information that is available from Apparel Entrepreneurship is invaluable. It guided me into the right direction when it came to what to do and what not do to. Thank you Ana & Klas!"
Phil Nelson
” I started my company with basically zero knowledge about the apparel industry. With no network, no experience not even basic industry knowledge. The complexity of it is frightening ….so frightening, that at one point I was on the verge of giving up. And this is when I came across the Apparel Entrepreneurship community. It was like getting a structured handbook – it’s extremely useful! Access to many years of industry expert knowledge, giving me a strong basis and opening my eyes to directions, trends and necessities I haven’t even though of before……and whenever I’m stuck or in doubt, I can always count on the community to help me out. I can’t express how grateful I am to Ana and Klas for starting this! Thank you! “
Edit Nagy

The AE Membership Program

empowers, supports and educates entrepreneurs

to run and grow successful, purposeful, and profitable apparel brands.

Be The First In Line When The Doors To The 6-Week Accelerator Open!

Join The Waitlist!

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This membership program is right for you if you have an apparel brand, either a startup or an existing brand, and want to take it to the next level, into a profitable, successful brand. 


The membership is right for you if you are an action taker. Your progress depends entirely on YOU and the actions you take and what you implement. Everything that you need is inside the program. You need to make something out of it!

The membership program is not right for you if you are looking for one-on-one coaching. This is a membership where the responsibility is on you to work through the content and take the necessary action and implement what you learn. 


This membership program is also not for those who want a “quick fix”. It will take time to get to the results you want. It will require hard work and dedication over a longer period of time. 

If you join the membership program, and within 14 days, feel that it’s not helping you with your brand, you get a full refund. No questions asked.


This refund policy is valid for the first 14 days, your first month as a member. If you later want to cancel, you can easily do so. You’ll have access right up to the end of your membership period, and you’ll not be charged again.


However, when you start to download any items from the download section, the refund policy is no longer applicable.

You’ll get out of the membership exactly what you put into it!


Some of our members are inside, consuming content daily. Some log-in a couple of times each week to catch up, then take a couple of days to implement what they have learned.


The fact is, it’s different for everyone. However, with that being said, we recommend logging in as regularly as you can consume new content, connect with other members, and revel in the support, opportunities, and accountability.

When you put it in perspective to how much an MBA program or a Parsons School of Design tuition costs, you will see pretty quickly that yes, it is worth it. And not only is it worth it, but it also includes tips and tricks from the industry that you can’t buy or learn in school. It’s the things that you only learn by experience and by actually working in the industry. 


Today we only offer one-on-one coaching to very few entrepreneurs. By joining the membership it’s the only way to get coached and mentored by us, to a fraction of the price that we normally charge per coaching session ($999/h). 


There is NOTHING like the Apparel Entrepreneurship Membership program anywhere else. Yes, there are other fashion startup memberships out there, but none of them has the resources, engineered tools, extensive databases, and support and mentoring from people who actually work industry today, that exist inside the AE membership. 


The Membership is THE ONE PLACE that combines everything you need to run and scale your business. 

The action YOU take in your business will have a direct effect on how it grows and profits.


Although we can’t guarantee results, one thing we can guarantee is that we will do everything we can to provide a community that gives you the know-how, support, and accountability you need to succeed in your entrepreneurial endeavours.


Whether you do so or not is entirely up to you and the action you take to secure your future as a business owner.

The course is structured from a pure startup point of view. From A (idea) to Z (launch). You will learn the fundamentals in our proven 6-step success framework. The Course is excellent for the person who needs a bit more “handholding” through the entire process.


The Membership Program focuses more on running and growing a brand, the operational aspects, and how to run and scale a successful and profitable brand. The strength of the membership lies in the many available tools, templates, and databases plus the weekly guidance and support from us as mentors and a community of other apparel entrepreneurs. The membership is a perfect CONTINUATION of the course. Through the course, you will have the fundamentals, but a growing apparel brand requires continuous education, work, tweaking, and evolving.  


However, we have had many pure startups in the membership that have made incredible progress and launched fantastic brands. The membership is for the self paced, disciplined action taker. 

Well, it’s pretty simple, you will probably be in the same spot as you are right now. 


The content and the tools inside are created explicitly to speed up your progress. We are pro working smart. Instead of working hard. There is a unique 6 step framework, planning tools, strategies, and templates for immediate implementation. We are obsessed with seeing you making progress! That’s what drives us.


If you want to do it the hard way by Googling and YouTubing and figure it out by yourself… no hard feelings! 

Not at all. We’ve had members from more than 40 countries around the globe. 


Since the membership is completely online, you can consume the education whenever it suits you. It’s entirely self-paced.


All the Live member calls are scheduled to suit several time differences plus, they are recorded, so if you miss one, you can always catch up afterward. 

The membership fee is billed on the first day of the billing cycle (monthly or annual). You are then billed the membership fee automatically when a new cycle starts (e.g. a new month) until you cancel. When you cancel, you have access until the end of your billing period (the remainder of the month or year).


You easily cancel your membership yourself without contacting customer support, just by a click under your settings.

If you’re a brand-building entrepreneur that wants to take your business to the next level, being a member of Apparel Entrepreneurship will definitely help you.


It’s been proven time and time again that if you learn from people that have done what you are trying to do successfully, and surround yourself with like-minded people, your success will soar.


This membership is a place that is focused on making sure that nobody gets left behind in their entrepreneurial pursuits. 


This membership is a place that focuses on progress! We’re a community that wants everyone to succeed.

Great, we are here to help answer them. Please email us at faq@apparelentrepreneurship.com