THE AE
MEMBERS' CLUB
The AE Members’ Club is closed for enrollment.
Join the waitlist to secure your spot for the earliest access once our membership reopens!
Our mission is to help you grow a profitable, purposeful apparel business.
Your’re just seconds away from the essential tools, resources, mentorship, and community you need to run and grow a profitable, purposeful apparel brand. To 6 figures and beyond.
Does any of this sound familiar?
You are in the mids of launching your brand, but feel you are missing some important aspects to make a successful launch.
You have launched your brand, but your business is a mess – disorganized, all over the place and this stresses you out.
You are already running a fashion brand, but don’t know what to do, to get it to 6 figures and beyond.
You’ve got tough questions but don’t have anyone to give you honest answers and an insider perspective
You are missing mentors and a community to support you in your journey, and help you reach your goals
You want to work smarter, not harder, and get systems and tools to help you do that.
You’re tired of Googling and Youtubing and DIYing everything apparel entrepreneurship.
You know what you want to accomplish but you don’t have the actual how-to’s, tools, resources, connections, and mentorship to get you there.
You need access to trusted suppliers and manufacturers worldwide.
You feel lonely in your entrepreneurship journey and want a community of like-minded peers to discuss, bounce ideas, and feel connected to.
Running a business doesn’t have to be lonely or hard
Get access to exclusive content library, insider access, mentorship and a supportive community.
Results You Can Expect
Become an AE Club Member and learn how to:
- Create a sustainable company that can eventually run without you.
- Make better financial decisions and maximize your earning potential.
- Plan and make strategic decisions.
- Make calculated projections and nail your product pricing.
- Work towards becoming a successful entrepreneur – without sacrificing your health, family, or integrity.
- Learn how to grow as a leader for your team and step into being a high-level CEO.
- Grow your creativity and confidence.
Get your business questions answered.
Have access to industry tools to run your
business hassle-free.
Educate yourself on industry intel to grow your brand.
What you get when you join
Everything you need to build a strong, profitable apparel business.
- Mentorship - Ana and Klas have a combined 40+ years of experience from the apparel industry. Tap into their knowledge by getting your questions asnwered inside the membership.
- Fashion business boosting education, workshops and on-demand courses to help you get to the next level.
- 60+ Downloadable industry-specific templates to help you be efficient, work effectively, and keep organized business operations.
- Supplier and manufacturer database with over 700 partners worldwide.
- Product calculator.
- Collection calculator.
- Material sourcing database.
- Fabric School.
- Apparel Glossary.
- Group coaching calls that cover brand strategy, business growth, pricing, collection structure, business models, sustainability, team growth, marketing, planning, etc.
- Inclusive community.
Ready to grow?
See if the AE Members' Club is for you
If you’ve read this far, you’re probably a great fit for the AE Members’ Club. But to be sure, check and see that you match the following criteria:
- You’re in the startup phase, working on your products and collection, and want to start in an organized matter.
- You’re running a brand and want to make strategic decisions and optimize its operations.
- You’re an ambitious person who wants to grow a profitable business.
- You want to upgrade your social circle and start hanging out with motivated people that help you be your greatest self.
- You’re coachable, ready to commit, and do the work to reach personal and business growth.
Who is the Members' Club NOT for?
- People who want to start an apparel business, that have just an idea and need a step-by-step framework. If that is the case THIS is much better suited for you.
- People looking for quick fixes and get rich fast solutions. Even though our tools and resources are designed to save you time and eventually money, you need to do the work it takes to run a profitable apparel business. The Members’ Club is not an overnight success pill. If you are looking for IDEAS to start your brand, the Members’ Club is not for you.
- If you need actual strategy sessions, branding, design, and product development work done by someone else, the membership is not for you. Check out desinder.com instead.
The Members’ Club will help you to:
Get organized
Run your business more efficiently and effectively
Make calculated projections and nail your pricing
Find manufacturers and suppliers for your apparel brand
Plan and make strategic decisions
Get accountability and support from industry peers
Save time & money
Get your questions answered by industry experts
Increase your revenue
Testimonials
Templates, checklists & guides
Supported by experts
Ana and Klas are the founders of Desinder – an apparel design and business strategy agency working with mid-to-big-sized brands.
They have run the agency for 14 years.
They are apparel strategy consultants.
They are authors of the book Apparel Entrepreneurship – How To Successfully Start & Run A Clothing Brand.
They are the founders of the online educational platform Apparel Entrepreneurship.
We host the Apparel Entrepreneurship Podcast.
Ana and Klas have also run 2 own clothing brands.
They educate and empower apparel entrepreneurs, around the world to start, run, and grow profitable, meaningful, and successful clothing brands.
Ana's Background
- BFA in Fashion Design from Parsons School of Design in New York & Paris.
- 20 years experience from the apparel industry.
- Designed and product developed award winning products for international outdoor brands.
Klas's Background
- MSc in Digital Communication from the Royal Institute of Technology Stockholm & ENST Paris.
- 20 years experience from working with sales, marketing, e-commerce, project management, and business development.
Testimonials
“Apparel Entrepreneurship is such a valuable asset to any clothing brand. Ana and Klas both have a wealth of experience from setting up their own brands which means that the advice, based on these experiences, is realistic and actionable. They provide useful resources to help brands learn about the elements required for running a clothing line, and the tools and templates offered here are extremely valuable as they are hard to find elsewhere. “
-Charlie Pollard
AE Member – USA
“Apparel Entrepreneurship’s focused pool of information, contacts, and templates is a service that I couldn’t get anywhere else. I am coming from another industry and for me, AE is both a crash course and a support system to make my development process both faster and more accurate. I’m also looking forward to seeing how the community grows and I expect that to be another source of valuable information and support as I’m preparing to launch and then grow my brand.”
-Joonas Luotonen
AE Member – Finland
“I’ve been struggling with my clothing brand for some time. After joining AE, I accomplished things in only one month I didn’t think was possible. I have saved so much time… and money. Now it feels as if I have a private mentor sitting right next to me, telling me exactly what to do. I highly recommend AE to everyone that wants to grow their clothing brand.”
-Sarah Foster
AE Member – Australia
The Members' Club is suited for
ALL kinds of apparel brands, not just fashion.
- Activewear and Sportswear
- Streetwear
- Childrenswear
- Eveningwear
- Outdoorwear and all other types of apparel products.
- Even accessories brands like scarves, headwear, and gloves.
- We’ve even worked with a pole dancing wear brand:)
What makes the Members'Club Different?
WE WALK THE TALK
We have worked with hundreds and hundreds of apparel brands and helped them start and grow their businesses.
Alongside Apparel Entrepreneurship we also run a Technical Apparel Design Agency where we work in the industry and apply everything we teach to midsize -big brands.
NO B.S
As you know, we hate BS, fluff, and blah blah. We want to go straight to the point, straight to the action and implementation. Therefore, all our content is pure value.
A GOLD MINE
All the material inside is accumulated and perfected from 20 years in the apparel industry. Many of the tools, templates, and calculators only exist inside the Members’ Club, and nowhere else.
PEER SUPPORT
You are the average of the 5 people you hang out with. Your community and your peers help you level up and reach higher than you would by yourself. As entrepreneurs, we’re sometimes so much in our heads. We can’t think straight, and having help from other peers in the same situation can be extremely valuable for your growth.
MORE THAN PRODUCT DEVELOPMENT
The Members’ Club is for all stages of your business; management, finances, branding, product development, marketing, and sales.
ALWAYS WITH YOU
24/h access. Get access to all material whenever you need it. From your office, when you’re at the factory working on your products, or when you are in a meeting. Access from your computer or your phone.
And something else you may not know…
Everything that exists in the Members’ Club is also used when working with our international clients through our Design Agency. We use those tools, databases, and resources EVERY DAY, because they work!
Testimonials
“Starting my own brand seemed like a too big of a project for me to embark on. I didn’t know where to start, what questions to ask or where to turn. The team at Apparel Entrepreneurship, helped me with everything! Their combined knowledge and experience is impressive. They set the tone for what was to come, they gave me guidance of where to start, from branding, marketing, hangtags, to neck and size labels, to patterns, fabric, and manufacturer hunting. They walked with me every step of the way and having them as a guide made the journey feel safer and they do push things forward. You’re never standing still and if I ever had any questions – they’re super quick to answer. The best part was that they are so passionate and invested in the work that they do. They genuinely care and they want you to succeed.”
-Emine Güler
AE Member – Sweden
“Apparel Entrepreneurship helped me to finally start working with confidence on my brand. I did not know anything about how to start fashion brand etc. The amount of knowledge and information that is available from Apparel Entrepreneurship is invaluable. It guided me into the right direction when it came to what to do and what not do to. Thank you Apparel Entrepreneurship!”
-Phil Nelson
AE Member – Holland
“I started my company with basically zero knowledge about the apparel industry. With no network, no experience not even basic industry knowledge. The complexity of it is frightening ….so frightening, that at one point I was on the verge of giving up. And this is when I came across the Apparel Entrepreneurship community. It was like getting a structured handbook – it’s extremely useful! Access to many years of industry expert knowledge, giving me a strong basis and opening my eyes to directions, trends and necessities I haven’t even though of before……and whenever I’m stuck or in doubt, I can always count on the community to help me out. I can’t express how grateful I am to Ana and Klas for starting this! Thank you! “
-Edit Nagy
AE Member – Hungary
Frequently Asked Questions
Absolutely, you can use most of the tools, downloadable templates, budget templates, and all the social media tools, calculators to make budgeting projections, and also save time by using the tech packs templates for your designs. You can also use the manufacturer and supplier databases to find your manufacturing and supplier partners.
Assuming you want to keep growing your business, the Members’ Club will help you fine tune your organization, give you growth strategies, marketing tips, help you out in search for new manufacturers and suppliers, plus help you grow your network.
You get access to everything right away. You don’t have to wait for content to be released, but we update and add new material like tools, downloadables, and resources continuously. Meaning the longer you are a member the bigger and stronger your library of tools you will be.
You can ask questions, get advice, support and feedback any time from our community inside the Members’ Club. You can also pre-submit your questions for our monthly Q&As or you can join live.
Today we only offer one-on-one coaching to very few entrepreneurs. By joining the membership it’s the only way to get coached and mentored by us, to a fraction of the price that we normally charge per coaching session ($1000/h).
There is NOTHING like the Apparel Entrepreneurship Membership program anywhere else. Yes, there are other fashion startup memberships out there, but none of them has the resources, engineered tools, extensive databases, support, and mentoring from people who actually work in the industry today, like inside the AE Members’ Club.
The Membership is THE ONE PLACE that combines everything you need to run and scale your business.
You can see the Membership as an addition and continuation to the courses.
The courses are on-demand and you run though them at your own convenience, and the Members’ Club gives you mentoring, a community, answers all your questions, plus gives you access to all the tools, databases, calculators, and resources.
We don’t offer refunds. If you for whatever reason want to leave the club, no worries. You can cancel at anytime.
Absolutely! Our members are from all over the world and since we’ve started the Members’ Club we’ve had members from 6 continents. We plan the calls to suit as many timezones as possible. If you miss a call, you can always view the recorded material afterwards.